Lupin Pharmaceuticals (Company Headquarters)

  • Director, Marketing ( Brand Pharmaceuticals)

    Job Locations US-MD-Baltimore
    Posted Date 3 months ago(1/10/2018 8:52 AM)
    Job ID
    # of Openings
  • Overview

    The company is focused on strategic R & D and an aggressive product development program with a global presence in Women’s Health, Cardiovascular, Diabetes, Respiratory and Anti-Infectives.  Building on its parent company’s strengths of vertical integration in discovery research, process chemistry, active pharmaceutical ingredient production, formulation development, and regulatory filing, the US Company is committed to its vision of becoming an innovation-led pharmaceutical specialty company, This Company’s niche pharmaceutical products are uniquely manufactured and span a range of dosage forms and delivery systems.  With a robust pipeline of product approvals, ANDAs and file submissions, the company is poised to continuously launch important new products starting in the near future and the decade to come.



    • Responsible for all sales and marketing product launch preparation.
    • Responsible for development and maintenance of all new product forecasting.
    • Track and communicate overall product trends for all inline and future products.
    • Manage product life-cycle on inline products, including monitoring sales reporting and market data research against key competitors

    o   Price changes

    o   Competitive environment

    o   Manage the IMS data and communication process

    o   Analyze product volume trends and make recommendations regarding product production and supply

    o    Monthly tracking of business trends for each products, wins, losses, price changes, pending bids, new awards,

    o   Pricing Index management; timely submittal to FDB SWP and WACs.

    • Participate in development and management of annual marketing budget.
    • Coordinate the DTM branding and communications process through press releases, advertising in trade journals, design of tradeshow booth, development of new product catalog and other collateral material.
    • Management and coordination of all trade shows, customer functions, and sales support and in these areas.
    • Responsible for the development and implementation of any Lupin "Branding" initiatives
      • Manage the Market Research Analyst activities to support inline products, R&D, and business development opportunities
      • Primary point of contact for the generic division relating to all product development opportunities from a market research perspective.
      • Identify new product opportunities that complement LPI capabilities and strategic goals.


    • Drive feedback between market needs and prioritization into R&D and portfolio management process


    • Develop the 5 year forecast within the strategic plan. 
    • Coordinate and work with cross-functional teams for various new DTM initiatives, such as new therapeutic categories and special projects.
    • Manage all internal and external pricing administration
      • Customer notifications
      • DDN notifications
      • Internal notifications
      • Master Price List management
      • RFP grid management
      • Pallitezation and shipper pack configurations management
    • Rebate and Incentive notifications
    • Customer Service Liaison with DDN
    • State CMS license maintenance


    ·        Bachelor's degree in business or a related discipline with a successful track record in Generic or Brand pharmaceutical marketing with 10+ years relevant experience with increasing job responsibilities.

    ·        Women’s Health care experience preferred.


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